You need a local brand voice — we provide it.

We define local brand voice as one of the major keys to supporting your marketing efforts and the key differentiator for Midwest Outdoor. Our agency brings your brand to life in the Midwest by being your voice in the marketplace through sales, retailer education clinics, support of in-store sales and consumer events, local event support, outdoor athlete and influencer sponsorship programs, social media content creation, and production and good old-fashioned hard work. We are obsessively passionate about the outdoor industry and it shows in the brands and people we are fortunate to have forged decades-long partnerships. That passion fuels your brand’s success in the Midwest territory through the efforts of everyone on the Midwest Outdoor team — every single day.

Meet the Midwest Outdoor Sales Team…

Emily Rach, Principal Rep & Key Account Manager

Emily Rach

Emily Rach is co-owner of Midwest Outdoor Sales, one of the principal sales representatives and has been working in the outdoor industry since 2000. Her extensive product knowledge combined with her ability to understand the needs of her customers has provided Emily the skill sets needed to excel in the outdoor industry.  A true love of kayaking, camping, hiking, snowshoeing and biking outside the office permeates into every aspect of her business responsibilities for the agency. She has earned Salesperson Of The Year accolades from multiple vendors and currently sits on the ORA board. Emily oversees key accounts, agency operations, tradeshow planning for Midwest Outdoor Sales and is currently serving on the board of the Outdoor Rep Association.

Principal Rep, #920-284-8354

emily@midwestoutdoorsales.com

Jeff Reimann, Principal Rep & Key Account Manager

Jeff Reimann

Jeff Reimann (right) is co-owner and principal sales representative at Midwest Outdoor Sales and has been working in the outdoor industry since 2001. His passion for the outdoors and a diverse mix of off-grid pursuits, whether backpacking, fishing or hunting, lends to his ability to service and sell a broad range of products and retail channels effectively. Jeff oversees brand relationship and sales management for many of the key retail accounts as well as vendor relations for Midwest Outdoor Sales. He has personally, and as a team, won awards for Sales Rep and Agency Of The Year for multiple manufacturers. Away from the office you can find Jeff wing shooting with family, friends and his Boykin Spaniels.

Principal Rep #612-910-6585

Contact: jeff@midwestoutdoorsales.com

Nicole Danielson, Key Account Analyst

Nicole Danielson

Nicole joins the Midwest Outdoor Sales team as our Key Account Analyst.  She has worked in the outdoor industry since 2019 and loves getting to know the accounts and the brands she works with.  Nicole brings a wealth of customer service expertise, systems organization and a “can do attitude” to keep things humming along for our dealers, manufacturers and the Midwest Outdoor Sales team! In her free time, she enjoys hiking at state parks and finding local coffee shops.  She also loves traveling with her husband and their three kids.  Some of her favorite trips include Alaska, where they went whale watching and hiked at Denali National Park and a road trip to California where they stopped at Arches National Park and the Grand Canyon along the way.  She started cross country skiing in 2022 and loves a good dumping of snow to keep the trails fresh.

Key Account Analyst, #608-294-7194

nicole@midwestoutdoorsales.com

Austin Tillema - Tech Rep

Austin Tillema

Austin joins the Midwest Outdoor Sales team as our Tech Rep and is based out of the Chicago area. He brings in a variety of customer service experience and product knowledge to be the voice of our brands. When he isn’t out showcasing our products, you can find him hiking, biking, camping and playing disc golf courses. A majority of his hiking is done at state parks, but one of his highlight trips was exploring Glacier National Park during the Fall.

Tech Rep - (262) 957-0336

austin@midwestoutdoorsales.com

Alex Geisendorfer

Alex started his outdoor career as an outdoor guide in the Apostle Islands and BWCA. He comes with years of retail sales experience and product knowledge in outdoor gear and clothing. Based out of the Twin Cities Metro, he finds time to canoe and kayak when not servicing clients. He and his family enjoy hiking, snowshoeing, and canoeing.

alex@midwestoutdoorsales.com

Recognition

 
Yakima Rep of the Year 2023 - Emily Rach
Yakima Rep of The Year 2011, 14, 15 - Emily Rach
Yakima Agency of The Year 2017
Yakima Agency of The Year 2011
Yakima Customer Service Award 2009 - Emily Rach
Terramar Agency of The Year 2019
Terramar Agency of The Year 2016
Terramar Agency of The Year 2015
Terramar Rep of The Year 2015 - Jeff Reimann
Cascade Designs 2010 Sales Achievement Award - Emily Rach
Adidas Outdoor Agency of The Year 2012